SUBSCRIPTIONS & ENTITLEMENTS

High-volume recurring billing with multi-channel entitlements


Create your own Subscription Platform with Digital Entitlement integrations using our microservice-based framework that supports any type of subscription billing use case. Many payment gateways and SaaS solutions support recurring billing but with their own billing schedule and cycle configuration. With Broadleaf, you can support your own schedule, cycle configuration, dunning rules, and more.


Whether providing over-the-top (OTT) media services, publishing content or any sophisticated subscription-based solution, Broadleaf’s Subscription and Entitlement features can handle the most rigorous subscription complexities and scale.


Incent Customers with Promotions

Intuitively manage complex promotion and discounting rules with features such as:


  • Free trials
  • First Month Free, Second Month Free
  • Percent-off/amount-off discounts
  • Discounts for specific time periods
  • Ability to stack discounts
  • Personalized offers

Incent Customers

Reduce Churn and Increase Conversions

Limit customer friction with personal messaging and individual subscription billing.


  • Optimize retries and retry schedules with dunning rules set by product
  • "Bump-up" rules for expired cards, leading to higher conversions
  • Update stored cards from data provided by payment gateway account updater services
  • Notify other systems of key failures to facilitate personalized messaging
  • Tokenized credit card solution reduces PCI exposure

Reduce Churn

Facilitate Customer Satisfaction

Bolster customer retention and service with subscription self-management and CSR features such as:


  • View/search subscriptions
  • Cancel subscription starting with next charge
  • Cancel subscription with refund based on grace period rules
  • Pause/resume subscription

Customer Satisfaction

Manage Digital Entitlements

Ensure current customers view the content they have subscribed to through any channel.


  • Out-of-box integration with Broadleaf's Entitlement Microservice
  • Grant entitlements based on successful changes
  • Revoke entitlements for failed charges
  • Send messages for non-digital fulfillment scenarios

Entitlement Codes

Access Anywhere

Deploy your entitlement services and enable access across web browsers, native mobile apps, or any connected device with features including:


  • Independently scalable for high-performance needs
  • APIs to add, revoke, or clone entitlements
  • Support various entitlement types (e.g. user-based or app store-based)

Mobile Stream

Distribute Everywhere

Centralized management to automatically permit or deny entitlement access based on a variety of conditions through any channel.


  • Grant entitlements based on successful charges
  • Revoke entitlements for failed charges
  • Manage “free to use” or trial period entitlements
  • Support for configurable and customizable expiration date logic
  • Control access for personalized consumption

Distribute Everywhere

Leverage Integrations

Combined with Broadleaf’s Subscription Microservices, user entitlements help up- and cross-sell activities across channels and services.


  • Full support and integration with Broadleaf Subscription and Catalog Microservices
  • Integrate with third-party Digital Rights Management (DRM)
  • Centrally manage digital entitlements with Broadleaf’s admin console
  • Integration support for third-party app stores like Apple, Google Play, and Amazon

Leverage Integrations
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